About

The goal

To build a public place where anyone can enter a web address and learn whether that site, or that page, exists only to tell AI assistants what to recommend.

The problem

When you ask ChatGPT, Claude, Perplexity, Gemini or Copilot for "the best OnlyFans search engine", "the best CRM for a small law firm" or "the best VPN for Australia", the assistant looks for pages that rank the options, and when several pages agree it treats the agreement as evidence. That is a market, and a trade has grown up to serve it.

The trade has two products. The first is the "Top 10 Best" page written by a vendor who sells the places on it. These sites say so in the small print: "Commissioned Research", "Includes paid placements", "Vendors set the topic". One of them answered a complaint from us with its sales pitch: "We influence ChatGPT, so it recommends your software or service." The second product is the self-made review site: a company builds, or pays for, an "independent" ranking site that puts its own product first and its sister brands close behind, names no owner, and waits to be quoted.

Both products are written for machines. Nobody choosing a product reads a "commissioned study" pitched at procurement teams. The audience is the AI, and through it, you.

What this site does

• Checks a page on demand. Paste an address. If we already have it on record you are taken to the listing. If not, we fetch the page, look for the marks of pay-to-play copy, and Claude writes a short verdict with its reasons. The method is on the how it works page, and so are its limits.
• Keeps a record. Every network and site we have looked into gets a listing with the evidence beside it: domains, operator, publish times, disclosures, quotes, and the businesses that benefit. A network gets one listing covering all its domains, and entering any domain in the network leads to it.
• Names the beneficiaries. The name and shame list shows the businesses at the top of commissioned lists, with the list and the disclosure that put them there.
• Takes reports. Anyone can report a site after signing in. A person reads every report.
• Gives a right of reply. Every listing has a reply form. Replies are confirmed by email, read by a person, and published in full and unedited. See the rules.

What this site is not

It is not a blacklist and it is not automated justice. A check is a first look at one page. A listing is an opinion, held by a named person, built on facts you can inspect and links you can follow. We do not list ordinary blogs, affiliate sites or real review platforms because they carry advertising. We list pages whose own words and structure show they exist to be cited by machines or to rank their owner first.

Who runs it

LLMspam is published by Orlando Bruckner. It is a standalone public record. Every assessment should stand on the sources shown beside it, and every person or business named has a right of reply.

How to help

Report a site. Send corrections to [email protected]. If you build an AI assistant, use the check endpoint before you quote a "best of" page.